Cobra
About the client
The client is COBRA, a Ukrainian women’s lingerie brand that produces its own collections, focusing on comfort, quality, and everyday wear. Founded in 2021.
The brand actively grew through Instagram, but as the audience expanded, there arose a need to streamline the sales process and make shopping more convenient for customers. That’s why COBRA’s founder reached out to us with a request to create a full-fledged online store that would combine convenience, the brand’s aesthetics, and modern technological solutions.
Website structure
Colors & Typography
In the website design, we adhered to the brand’s fonts and color palette from the brand book, while also taking into account the client’s preferences for visual presentation. She favored a minimalist grid style, where all blocks, product cards, and sections are clearly separated by lines.
This approach results in a design that is restrained yet stylish — it doesn’t overwhelm the viewer and helps focus attention on the products.
Main page
Other pages
Website development
For this project, we chose Vue.js for the frontend and Laravel for the backend, ensuring speed, stability, and the possibility for future scaling. We implemented integration with KeyCRM for automatic product and order synchronization, and connected LiqPay and Nova Poshta for convenient payment and delivery.
Since COBRA has a unique pricing policy—a fixed price for all models with attractive discounts when buying sets—we developed a special feature for creating sets. Customers can combine any models from the catalog or choose ready-made sets and bestsellers.
This approach not only reflects the brand’s business logic but also makes the shopping experience as simple and enjoyable as possible for users.
